Life like swimming action with a strong Mustad hook. These baits are weighted to swim upright and with a natural motion no fish can resist. Works great as a casting lure or jigging. 3-D eyes, large dorsel fin to stabilize the true swimming action. Great for saltwater and for fresh water. From large mouth bass to striped bass these inexpensive baits get results. HOLOGRAPHIC VIVIF 9 INCH BAIT $12.95